TriggerDM

Automate DMs from Trigger words in Comments

Dev Diary

⚡ Onboarding for One

Support dashboard, improved replies, first user onboarded, and tackling the legal gymnastics of opening TriggerDM.

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Dev Diary

⚡ Prepping for Users

Tidying automations, adding a 'New posts' banner, and UI tweaks to get TriggerDM ready for users.

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Dev Diary

⚡ We Sent a DM

TriggerDM sent its first automated DM in response to an Instagram comment — a milestone moment.

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Dev Diary

⚡ We've Got Posts

Branded error pages, Instagram post fetching, and updated UI to display posts inside TriggerDM.

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Dev Diary

⚡ Login is Ready

Production logins, logout functionality, favicon updates, and error page prototypes for TriggerDM.

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⚡ Instagram Logins

Building out the Instagram login flow with accounts, sessions, long-lived tokens, and sample posts.

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Dev Diary

⚡ UI Build

Using the prototype to shape the dashboard UI and refine data models for TriggerDM.

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⚡ Webhook Testing

Proving TriggerDM can handle the chaos with RSpec, secure credentials, and why testing matters

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⚡ More Setup

Locking in the domain, building the marketing site, and spinning up a dedicated server.

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Dev Diary

⚡ System Design and Features

Mapping out account management, spam protection, and admin visibility for TriggerDM.

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⚡ Rails + Webhooks

Building the backend with Ruby on Rails, ULIDs, and Meta webhooks to catch real-time events.

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⚡ Day One with Meta's API

We cracked open Meta's developer ecosystem and set up our test Instagram account.

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Dev Diary

⚡ From Idea to Prototype

Every build starts with a spark. Today was about turning that spark into something real.

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